Nintendo 3DS Sells 4.5 Million in First Year on Sale in America

Nintendo 3D Sales Market Share

1-year anniversary of Nintendo’s 3DS sees strong sales after slow launch

As Nintendo approach the 1-year anniversary of the 3DS, the company announce they have sold 4.5 million units in America since launch

The Nintendo 3D’s launch wasn’t exactly stellar: a higher price than most people were willing to pay, and a poor range of games to choose from, meant many people didn’t care for the handheld outside of enthusiasts. Realising changes needed to be made, Nintendo released more games – notably The Legend Zelda: Ocarina of Time 3D and Super Mario 3D Land – along with new colours and a lower price tag. The result is that the system sold well over the holidays, resulting in Nintendo announcing the console has sold 4.5 million units in the U.S. since launch.

Nintendo President Reggi Fils-Aime said the Nintendo 3DS was “just scratching the surface” after a year. Nintendo has more strong titles lined up, such as Metal Gear Solid Snake Eater 3D and Kid Icarus: Uprising, along with a new 2D Mario game. Fils-Aime also said the platform has been built for the “long haul.”

3DS sets milestones in first year on sale

  •  June 2011: Nintendo eShop launches, allowing users to preview and buy games and watch 3D movie trailers
  •  June 2011: The Legend of Zelda: Ocarina of Time 3D releases, resulting in a surge in sales and is “still the best-reviewed game” for the 3DS
  •  Summer 2011: Two new services arrive on the 3DS – Netflix, allowing unlimited streaming members to watch TV shows and movies, and Nintendo Video which provides video from selected sites and artists
  •  October 2011: Nintendo 3DS surpasses first-year sales of Nintendo DS
  •  November 13, 2011: Super Mario 3D Land is released, 1.75 million copies sold “to date”
  •  December 4, 2011: Mario Kart 7 release, sold 1.4 million copies to date
  •  December 2011: 3DS reaches 4 million units sold, outpacing the Wii
  •  March 23, 2012: first-year anniversary ties with launch of Kid Icarus: Uprising on March 23 in North America

According to the press release, a “side-by-side comparison [with the Nintendo DS] shows that the Nintendo 3DS had a stronger first year across the board,” selling over 51 million units.

Published: Wednesday, March 7th, 2012 Last Modified: March 7, 2012

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