Michael Dell (Founder/CEO, Dell) spoke about his company releasing multiple Windows 8 devices in the near future at the Dell World 2011 event held in Texas, USA.
Michael Dell spoke enthusiastically about Dell releasing multiple Windows 8 devices some time soon. During a Q&A session at the event, he had this to say to the journalists:
“We are very aligned with Microsoft around Windows 8. You’ll hear more about Windows 8 from us and see a wide range of products released,”
Dell’s interest in Windows 8 is primarily driven by the need to compete in the tablets segment. Dell has been trying to get a foot in the fast-emerging tablet niche since the last two years. However, none of their tablets have met with much success so far. All of their previous devices ran versions Google’s Android mobile OS.
Michael did talk about Android as being another option but he also said that the market response did not meet their expectations. That can be interpreted as a sign of losing faith in Android and investing more in Windows 8.
Why Dell Is More Interested In Windows 8 And How It Benefits You
As a platform, Windows 8 has the potential to far outstrip the presence of both Android and iOS. This is because it will simultaneously exist on traditional PC’s, Smartphone and Tablets/Slates. This gives any company a large number of customers to work with. It also means that they do not have to worry about how different devices will talk to each other. They will all be running the same operating system.
Windows 8 is also designed from the ground up to be used on a touchscreen. It is optimized for touch-based operation and the app development has a ‘touch-first’ principle behind it. As we have already mentioned above, Dell is keen on getting in to the tablet segment. And Windows 8 is the best bet they have right now.
What this means for the average consumer is more choice. Which also means that prices will go down and tablets will become really usable and affordable. There’s more emphasis on usability because there already are affordable tablets in the market. And these cheaper tablets are not very well-designed or well-built — making them bad investments right now. With Windows 8, the user experience will finally be at par with the expectations of the market.