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4 Reasons Why Diablo 3 Has Been A Runaway Success: Digital Download Enhances Customer Experience

It’s actually pretty amazing that Diablo 3 can still stand firm after numerous issues. Here are 4 reasons why Diablo 3 is so successfull

Sever issues, hacked accounts and multi-national disputes are no problem for Diablo 3. Why?

Diablo 3 is one of the few games that could have survived a huge backlash for fans who waited 12 years for the entry in the franchise, and it’s interesting to think how it could. Well, here are the main reasons.

Reason #1: Digital Downloads

When you’re anticipating a game, the last thing you want to do is wait for it to arrive in the post. Diablo 3 is available through a boxed copy, but it’s also available digitally. The game was largely bought this way, pre-loaded before launch. Logging in at midnight should, in theory, have replaced queuing.

Reason #2: Cheaper Games

There’s one simple reason why it’s worth waiting for games to go on sale if you own a PC: the Steam Summer Sale. You can literally buy dozens of games for the price of one, and probably more. Even though Diablo 3 is sold outside of Steam, it’s a worthwhile point to note in the future. Like next month future, because that’s when the next Steam Summer Sale is happening.

It’s worth building a PC

Reason #3: Exclusivity

Diablo 3 is PC-only for the mid-term future at least, as are other genres: (good) MMOs are PC-only, while some genres such as shooters offer games that are bigger in scope and better in performance than console counterparts (Battlefield 3). Even if those two reasons don’t apply, there’s always the guarantee the game will run at 60FPS if you’re console’s powerful enough.

Reason #4: Mainstream Genres

PC games are pretty mainstream now, I think: The Elder Scrolls V: Skyrim released on the PC and is worth it purely for the mods, even if the game was designed for consoles. The Steam and Origin services are also pretty easy to use, so games don’t have to be downloaded and then packaged together before the installer can run. It’ll literally a couple of clicks, and you’re downloading the game.

Talking about Diablo 3 specifically, it isn’t the only game of its dungeon-crawling hack-and-slash type: there’s Torchlight. It was created by ex-Diablo devs, and the sequel is up for pre-purchase with the beta happening right now.

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Published: Tuesday, May 29th, 2012 Last Modified: May 29, 2012

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